Market Expansion and Sales Efficiency in practice since 2015 – newest first. Older projects are where our method was built; each case ends with how we apply the experience today.
2023–2026
Recent work for Swedish B2B companies: key accounts, sales material and STAR Execution – and expansion plans where AI speeds up the analysis and people make the decisions.
Quotation templates, fact sheets and English price lists shortened the time from enquiry to quote – and an independent review gave TUGAB a clear basis for choosing a new web supplier.
Concept and pilot plan: how a boutique music PR agency could help more emerging artists with AI-drafted bios, press releases and social texts – with the agency’s experts in the loop.
Concept work on how a traditional financial institution could introduce AI for margin-call forecasting – linking the technology to leadership, people, ethics and step-by-step roll-out.
A STAR workshop covering vision, SWOT, five-year goals, operational goals and a few weekly ‘star activities’ the team can follow up itself.
2015–2018
Between 2015 and 2018 Tick Tock Consulting worked with local consultants in Vietnam, Indonesia and Thailand. Distributor and manufacturer searches, meeting programmes and market support for Swedish and European companies – and business development for Nordic law firms – shaped the step-by-step model we use today.
Peter Cederholm volunteered as a coach in Connect’s accelerator, helping entrepreneurs sharpen business plans, set priorities and meet an advisory panel.
A structured plan for digital presence, focus-client work and the proposal process – plus sales training for lawyers built on Sales – A Helping Mindset.
A ten-month interim assignment as Nordic Marketing & Business Development Manager, covering key accounts, CRM, campaigns and the pitch process.
